Writer's choice Essay Example | Topics and Well Written Essays - 250 words - 12

Writers choice - Essay Examplecompetitive advantage over a competitor, the family has employed various marketing strategies that help it in reaching out to its considerable range of customers entirely over the place. Production of unalike sports wear for the different sports is among the strategies that the caller-up uses in its market dominance.A marketing mix helps the confederation in producing sportswear that satisfies the different sports participants. SWOT analysis is also another supposition that the company has been using in dealing with its argument strategy. This involves analyzing a companys strength, weaknesses, opportunity and the threats that the business is prone. This helps in the growth and development of the companys strategic plans involving its marketing the goods and services.Lululemon is a clothing company that produces clothes of different models and fashions for running, yoga, working out as well as sweaty clothes. The company makes the clothes for di fferent clients both male and females. The concept of capturing both the male and the female genders makes the company return a wide range of customers. This is a marketing mix that targets both genders thus having the maximum number of clients.This makes the company have a competitive edge over the other competitors. Having well distributed retail shops all over helps the company to reach out its extensive number of customers all over the world. This also brings out the customer joy thus earning customer loyalty.This involves the satisfaction of different customers with different tastes of the goods and services. This is achieved through the production of goods with different styles and models. By having a wide range of products, the companies would have the wider range of customers to offer their services to (Paley, 2007). A marketing mix would greatly serve the different cohorts in the different